October 19-20, 2017 | TimesCenter, NYC

Digital Marketing Boot Camp

Tickets On Sale Now

Colleen Dilenschneider, author of Know Your Own Bone, will deliver the keynote persentation in October.

VISIT BOOT CAMP SITE

Market Smarter

2016 Arts Industry Digital Marketing Benchmark Study

Want to see how your digital marketing efforts stack up with more than 180 arts organizations across the country? The 2016 Arts Industry Digital Marketing Benchmark Study is now live and ready for you to download.

CHECK IT OUT

Ideas

Social Content Calendar for Arts Marketers

Who has the time to plan out fun, shareable content? YOU do with the Social Content Calendar for Arts Marketers. Download today and create compelling social content!

GET STARTED

Capacity Classroom

Intermediate Google Analytics

Thursday, May 25 | 1:00pm – 2:30pm EST

Go beyond the Google Analytics basics with two key enhancements to your account: advanced content groupings, which make existing page data more usable, and event tags, which collect vital data points about actions users are taking on your site.

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More Leads = More Sales

Leadacity

A software plug-in to help you capture email addresses and Facebook likes on your website.

START YOUR FREE 30 DAY TRIAL

Capacity Interactive's Podcast Series

CI to Eye

Erik Gensler, President of Capacity Interactive, speaks with thinkers and leaders inside and outside of the arts about leadership, marketing, organizational culture, and innovation.

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Ideas

Don’t Get Lost in a Sea of Data: Here’s Your Google Analytics Life Jacket

Don’t be scared to log in to Google Analytics. We’ve outlined some actionable steps to help you get started in this critical platform.

READ ON

Ideas

Why You Shouldn’t Delete Your Performance/Exhibition Detail Pages

Learn how past production/exhibition detail pages play an important role not only in a user’s experience with your website, but also from an SEO perspective.

READ ON

Case Study

Wolf Trap
Summer Nostalgia + Smart Digital Targeting = Memberships (with a 1,000%+ ROI)

We worked with Wolf Trap to increase membership sales by raising awareness around member benefits.

Case Study

The Museum of Pop Culture
The Force is Strong with Timed Ticketing and Membership Incentives

Museums and visual arts organizations face an interesting challenge in our industry. The pattern of online purchase activity only accounts for a small piece of the ticketing pie.