Webinars & Training
Capacity Classroom is now in session
Throughout the year, CI experts offer in-depth insights and bite-size training on the most technical parts of an arts marketer’s job. Our webinars and videos are all quick, nerdy, and free — and yours to keep coming back to. What are you waiting for? It’s time to supercharge your skills.
CI Deep Dives: Your 2024 Digital Priorities Unpacked
The CI Deep Dives livestream series will be hosted by VP, Managing Director Christopher Williams in conversation with CI consultants.
Details will be released on a rolling basis. Sign up for the email list and never miss an announcement!
Learn Live with CI
Deep Dive #1: Diversifying Beyond Google and Meta
Digital media usage has been shifting in recent years, and fundamental changes to how and where we reach target audiences are coming fast. Tune in to learn what to consider as you look beyond Google and Meta.
The live conversation took place on March 13. Sign up below to access the recording.
Deep Dive #2: Maximizing Your Website with Data and Analysis
Your organization’s website is the heart of your digital strategy and the key to achieving institutional goals. Discover how to unlock the immense potential of your website by making incremental improvements in an interactive conversation around data and analysis.
The live conversation took place on March 27. Sign up below to access the recording.
Deep Dive #3: Investing in Email to Increase Engagement
With recent privacy shifts, a focused email strategy that integrates automation, segmentation, ongoing testing, reporting, and analysis is critical. Explore how you can level up your email strategy and ensure you’re delivering personal, anticipated, and relevant messages to the right audiences at the right time.
Ask CI Anything About Your GA4 Website Data
We are nearly 10 months into Google Analytics 4 (GA4). This powerful platform didn’t come without a learning curve—but fear not. CI’s analytics team is here to answer your burning questions, with guidance on anything from the high-level information you report to stakeholders to the nitty gritty details you need to use the platform effectively.
The live conversation took place on April 17. Sign up below to access the recording.
Deep Dive #4: Leveraging AI in Google and Meta
Learn how to make AI an ally in your digital journey! Dig into Google and Meta’s world-class AI solutions for audience targeting, content optimization, and conversion attribution, like Performance Max, Conversions API, Enhanced Conversions, Dynamic Ads, and Advantage+.
The live conversation took place on April 24. Sign up below to access the recording.
May 8, 1:00pm edt
Deep Dive #5: Building Trust and Assurance by Respecting User Privacy
Privacy can seem like a maze, but in 2024, start with something. Dig into actionable ways you can prioritize privacy at your organization—such as through a task force, data collection, and more—with CI’s privacy experts.
Webinar Series: Your 2023 priorities
Anytime | Anywhere
Boot Camp 2023 On Demand
From AI in the arts to data privacy, reaching new audiences via TikTok, Google Analytics 4, and more, each data-packed, expert-led session from Boot Camp 2023 will help you stay rooted in areas with the greatest impact in 2024.